Luxury Mannequin
international transport
6 min

Transport in the digital age

For several years now, digital technology has been transforming the transport industry. The digitization of the various tools and processes has had a major impact on the sector in general, and in particular on the airline industry.‍

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‍Stracker reveals how innovation is transforming the transportation industry, and more specifically, revolutionizing the freight forwarding business.

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The digitalization of the transport worldΒ 

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Digital technology has brought significant changes to the transportation industry, slowly but surely revolutionizing the way companies operate and optimize their logistics. Multiple technological advances have improved the efficiency, security and traceability of shipments, while providing new opportunities to streamline processes and optimize freight flows.

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IoT and connected objects

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The most notable advance is surely the Internet of Things (IoT). It is this innovation that is at the origin of most of the changes we will talk about in this article. In concrete terms, the IoT is a concept that refers to the connection of physical objects to the Internet, allowing them to collect and exchange data. We are talking about connected watches, heaters or sensors of all kinds, etc.

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IoT and transportation illustration

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In this way, thanks to sensors embedded in containers and pallets, airlines, freight forwarders and other players can collect real-time data on location, temperature, humidity and other key parameters.

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Firstly, it ensures that the required transport conditions are met, especially for sensitive goods. Secondly, thanks to GPS trackers connected to the Internet, it is possible to follow the goods to avoid losses that can sometimes occur.

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The emergence of digital platforms

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Digital transformation has also made it easier to manage delivery processes. Automated supply chain management systems allow freight forwarders to better manage shipments and returns.Β 

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Stracker360 digital platform

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More and more digital platforms are being set up to simplify

  • Planning of shipments
  • Real-time monitoring of flows thanks to the IoT
  • Instant communication with different stakeholders.
  • Billing
  • etc.

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The Big Data

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Thanks to the IoT, connected objects such as trackers can constantly send massive amounts of data back to the Internet. This data becomes too large and complex to be processed with traditional methods. Big Data is about sorting, prioritizing and analyzing this data using complex algorithms.

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Diagram: from big data to decision

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Transportation companies can then leverage the collected data to gain valuable and accurate information about supply chain performance, transit time, etc. This allows them to optimize operations, anticipate potential problems and make continuous improvements, such as identifying bottlenecks or inefficiencies. This allows them to optimize operations, anticipate potential problems and make continuous improvements, such as identifying bottlenecks or inefficiencies.

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Logistics transport: changing needs

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Innovations have created new needs, especially for companies that rely on freight forwarders to transport their goods. They are increasingly looking for solutions to simplify the management of their flows. Freight forwarders must therefore adapt to these changes by offering solutions adapted to their customers.Β 

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Freight forwarders lagging behind

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Unlike the companies with which the forwarder works, this business has remained relatively unchanged for many years. Forwarders still rely heavily on endless email exchanges to manage documents, customs formalities and relationships with airlines. It is only recently that we are witnessing a real evolution of the sector.

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Stracker: the choice of digital to support our partners

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New technologies are revolutionizing the freight forwarding business in many ways. They are streamlining processes by automating tasks such as order management, inventory management and shipping. This allows freight forwarders to save time and reduce human error and repetitive tasks.

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Image of the Stracker360 platform

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At Stracker, for example, we have set up a digital platform to facilitate and optimize the management of our customers' transportation:Β Β 

  • Planning shipments in a few clicks
  • Instant communication with teams
  • Centralization of deliveries
  • Data analysis
  • Real-time flow tracking
  • Securing goods with IoT

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Digitalization is profoundly transforming the world of air transport, by facilitating and simplifying freight transport processes, from logistics to document management and partner relations.

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At Stracker, we are proud to be part of this change. We offer innovative solutions to our customers, allowing them to benefit from a tailor-made service, which brings them real added value.Β 

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Digitizing transportation is a major challenge for the future of airfreight, and we are ready to take up the challenge to provide our customers with an ever more optimized experience.

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If you want to know more about the offer of Strackerplease contact us. Our team of experts is at your disposal for any information.

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